Celebrities and VIPS attended the gifting suites on January 13 and 14, in honor of the 69th annual Golden Globe Awards. Luxurious gifts, services and hors d’oeuvres were offered, and giving back was the theme of the day!
The Secret Room Event, at the SLS Hotel, Beverly Hills, showcased an array of skincare, handbags, clothing and kids items while benefiting To Write Love on Her Arms and Gobble Gobble Give. The lounge included products from all over the world: Lotty Dotty, an interactive t-shirt line; Stephen James Luxury Organics, certified organic, kosher and vegan products; Pet Head, apparel and accessories for pets; Izzy & Ali, high-quality faux leather handbags; Mantra Herbal skin care; Dolphin Organics, personal care baby products; Pink Lining, designer accessories for kids; Baby Hawk stylish baby carriers.
Chick Boss jewelry lured the women in the lounge. Founder Pat Pannell hires individuals in need from Guatemala and trains them to be skilled artisans. Chick Boss doesn’t stop there…fifteen percent of sales from their logo wear go to their Cross the Road Foundation, to enhance educational opportunities in Guatemala!
Sonas Denim caught the eye of CSI Miami detective, Sofia Milos, who sported a white pair of Christine Hip Huggers. Founded by Gerry Kelly, his patched sixties and seventies style denim was a huge hit! A portion of production, made from reclaimed denim, makes Sonas a unique find. Ten percent of net profits go to animal welfare, a cause close to Kelly’s heart.
The L’Ermitage Hotel in Beverly Hills played host to GBK ‘s luxury lifestyle lounge which featured lavish gifts and beauty services while benefiting the Foundation of Needy Children in Fiji (FENC) and Artists for Global Unity/Stop Bullying Now. Joe Mantegna, Mickey Rourke and Jennifer Love Hewitt were among the many celebrities who received products from the companies on hand: Crizal no-glare lenses; eos irresistible skincare products; Macadamia Natural Oil, healing hair care; TC Intimates shapewear; The Artisan Group, handcrafted products; Comphy Co., luxurious bedding; Robert Graham, designer fashion; The Fresh Diet meal delivery service; Sparkling Ice, naturally flavored spring water.
Shining in the lounge was the Sandra Brooks Collection which showed off their individually handcrafted jewelry made from stones and elements, sourced from around the world. From antiquarian jade pieces to the modern semi-precious stone and metal designs, each work of art is a true “statement”!
The Dallas t-shirt line, G Wear, stood strong with their commitment to the environment and desire to produce a “green” product. Their women and kids tees are 100% cotton and incorporate appliqués cut from recycled t-shirts purchased at local thrift stores. All G Wear shirts are cut, glued and sewn by hand, making each one truly one-of-a-kind.
Other sponsors at GBK included Air Pacific, Tweezerman, Little Black Dress Vodka, VIE magazine, AquaHydrate and RevitaLash Advanced.
Rachel Weil has established a successful 15-year career in publicity adept in a cross-section of public relations disciplines including travel, lifestyle, art, non-profit and events. Her company, Weil Public Relations, is a boutique PR firm providing personalized attention while representing clients worldwide. Contact email@example.com